A leading international Pharma enterprise with active sales forces and high intensity campaigns across Europe was seeking an efficient CRM/ SFA solution to ensure cohesion and direction in business development & Customer retention. Their main goal was process efficiency and greater manageability in the salescycle, with an effective automation of routine CRM/ SFA tasks while maintaining the stringent pharmaceutical standards, client approached Aalpha with apprehension weather to outsource or develop locally, after initially meeting client was convinced with Aalpha’s recommendations and communication.
Enterprise Sales Force Automation Successfully Delivered
